In a lot of ways, people don’t buy products anymore — they buy your story. That means companies must constantly refine and redefine their stories and present them in innovative ways. A brand story envelops your mission as a company, your culture and your history: How did you get started? Why do you do what…
So you’re looking to buy a business, and you’re keen on joining a franchise because you understand that a huge share of the work will already be done for you. Smart move. And now you’re considering what franchise to join and looking for those which will make it easy to design and build your web…
Google Toolbar Find out how well your pages rank on Google with the Google Toolbar. Each page on your site has a Page Rank, which is Google’s way of saying which sites are more likely or less likely to yield useful information. The page rank is used to determine which sites to list highest in…
1.Be Clear on Why You want to Start a Business While the idea of starting a business may be daunting, the fatigue of looking for a job may be even greater. Taking control of your working life by venturing out on your own may be scary, but doing nothing can be worse. That said, don’t…
